In an effort to deepen the development of agricultural
business through efficient innovation to enhancing food distribution across the
nation and entire globe, the Lifezgreen Diamond Acres Limited has officially
launched an e-commerce technology that will fast track means of food
accessibility from the point of production to the market.
The convener of the event recently held in Abuja, Mr. Olatunji
Iranseoluwa who decried the crude method of practising agriculture which has
short changed optimal potential of the sector into the economy pointed that
e-commerce technology would ensure fast business and 100% efficiency between
food buyers and sellers.
Iranseoluwa noted that the platform is going to be 100% for
agricultural produce conveyance within and outside the country based on request
through the e-commerce website saying it would help to decongest the markets as
direct transactions are made in one personal accounts for easy money transfer
of produce from point of plenty harvest to where they were highly demanded.
Speaking at the event, the Nigerian Export Promotion
Council’s official, Elder Komolafe Martins emphasised and encouraged the use of e-commercial to expand market frontlines of
agricultural produce in the country and beyond from point of production to
areas of need, added that its adoption and acceptability would fast- track way
of doing business in a more safer way.
Elder Martins said that the e-commerce platform would help
to reposition the agric sector, as the use of the electronic technology would offer
agro allied exporters a golden opportunity to trade in the foreign market with
time and money saved.
The Director, Programmes and Coordinating Unit (PCU) Federal
Ministry of Agriculture and Rural Development (FMARD, )Mr. Buba Godobe said that the starting off of the platform
would encourage more youths into agribusiness adding that the use of e-commerce
in agric business had helped farmers to earn more in the global market when
effectively embraced as being supported
by the Federal Government.
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